Google is rewriting news headlines in search results. “Copilot Changes: Marketing Teams at it Again.” That’s not a headline a journalist wrote. Google did. Without telling anyone. (Sean Hollister, The Verge)
- Google is running an experiment in which it replaces journalist-written headlines in search results with AI-generated ones, without labeling or disclosing the change.
- The Verge found its own headlines rewritten to change meaning, including a critical review condensed into what reads like a product endorsement, and a story retitled in a capitalization style the publication does not use.
- Google previously ran a similar experiment in Google Discover, called it a test, then quietly made it a permanent feature because it "performs well for user satisfaction."
