Is raw reporting material, all those notes, photos and audio that never made it into the CMS, the actual product? Journalists verify and judge, AI handles the packaging. Burt Herman of Hacks/Hackers shows a proof-of-concept with NYC mayoral communications.
- Burt Herman built a proof-of-concept using NYC mayoral communications, showing how the same source material can be personalized to different readers based on location, housing status, or family situation.
- The demo also exposes the model's core weakness: without actual reporting layered in, personalization just makes spin more efficient.