Users of German news site Süddeutsche who were shown a difficult quiz about AI-generated images afterwards trusted media less and visited the news site a little bit more often – and now everyone’s hoping that quality journalism still has a chance. (Sarah Scire, Nieman Journalism Lab)
Summary
- Trusted news sites may benefit as AI-generated fakes proliferate, study shows.
- Confronting readers with AI-quiz slightly boosts their engagement and loyalty.
- Credible journalism is increasingly valuable amidst the misinformation onslaught.
