We Looked at 78 Election Deepfakes. Political Misinformation is not an AI Problem (Sayash Kapoor, Arvind Narayanan, AI Snake Oil)
Summary
- Half of AI-generated election content wasn't even deceptive, with some actually improving the information landscape.
- Creating fake political content is cheap with or without AI—a few hundred bucks gets you the same result as deepfakes.
- The real issue is demand for misinformation, not supply; people seek content that confirms their worldview regardless of how it's made.